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Keratin Salon/Direct smoothing treatments provide comparable results to traditional salon Brazilian-type keratin treatments when it comes to reducing curl & wave, removing frizz and smoothing hair – but without the harmful chemicals. And, because Keratin Salon/Direct smoothing treatments work from the inside out to strengthen and fortify hair, with Keratin Salon/Direct hair is not only smoother and straighter, but also healthier looking and more manageable. Go from straighter to curls and back again at any time.
- One 4 oz Treatment
- 2 year shelf life
- Money back guarantee
Reviews from Real Users & Professionals
HUGE SAVINGS
I can't believe I saved so much $ doing it myself and it was so easy. This is definitely as good or better than what I've paid more than $250 for in the salon. I just LOVE it.
— Cindy L.
PROFESSIONAL RESULTS
It's a great choice for the client who is used to a salon quality keratin treatment. It delivers smoother, softer, straighter more manageable hair.
— Franco Della Grazia
International Stylist, Salon Owner & Icon Behind The Chair Over 40 years as an industry brand leader and Educator globally
FRIZZ-FREE
My hair is a ball of frizz, I followed the directions exactly and I am stunned. It is a rainy, humid day and I don't look like an alpaca! Thanks so much.
—Amanda F.
NO FORMALDEHYDE
It's something that can be done easily at home. It will reduce the amount of curl and eliminate frizz and NO formaldehyde. It's a win, win, for the industry and our guests.
— Anthony DeFranco
Anthony DeFranco Salon - One of the “Best of the Best” top 20 salons in New York
PROFESSIONAL RESULTS
It's a great choice for the client who is used to a salon quality keratin treatment. It delivers smoother, softer, straighter more manageable hair.
— Franco Della Grazia
International Stylist, Salon Owner & Icon Behind The Chair Over 40 years as an industry brand leader and Educator globally
FRIZZ-FREE
My hair is a ball of frizz, I followed the directions exactly and I am stunned. It is a rainy, humid day and I don't look like an alpaca! Thanks so much.
—Amanda F.
HUGE SAVINGS
I can't believe I saved so much $ doing it myself and it was so easy. This is definitely as good or better than what I've paid more than $250 for in the salon. I just LOVE it.
— Cindy L.
PROFESSIONAL RESULTS
It's a great choice for the client who is used to a salon quality keratin treatment. It delivers smoother, softer, straighter more manageable hair.
— Franco Della Grazia
International Stylist, Salon Owner & Icon Behind The Chair Over 40 years as an industry brand leader and Educator globally
FRIZZ-FREE
My hair is a ball of frizz, I followed the directions exactly and I am stunned. It is a rainy, humid day and I don't look like an alpaca! Thanks so much.
—Amanda F.
REVIEWS From Real Users & Professionals
HUGE SAVINGS
I can't believe I saved so much $ doing it myself and it was so easy. This is definitely as good or better than what I've paid more than $250 for in the salon. I just LOVE it.
— Cindy L.
PROFESSIONAL RESULTS
It's a great choice for the client who is used to a salon quality keratin treatment. It delivers smoother, softer, straighter more manageable hair.
— Franco Della Grazia
International Stylist, Salon Owner & Icon Behind The Chair Over 40 years as an industry brand leader and Educator globally
FRIZZ-FREE
My hair is a ball of frizz, I followed the directions exactly and I am stunned. It is a rainy, humid day and I don't look like an alpaca! Thanks so much.
—Amanda F.