What are keratin treatments?

Smoother, softer, more manageable hair

Before Treatment

After Treatment

What are keratin treatments?

Smoother, softer, more manageable hair

Before Treatment

After Treatment

What is Keratin?
What is a Keratin Treatment?

  • Keratin is a protein found naturally in hair.
  • A keratin treatment puts proteins and other ingredients into or onto your hair providing smoother, softer and frizz free hair.
  • Keratin is a protein found naturally in hair.
  • A keratin treatment puts proteins and other ingredients into or onto your hair providing smoother, softer and frizz free hair.

Our keratin smoothing treatment penetrates deeply into the hair strand to infuse a unique blend of keratin, botanical extracts and vitamins, resulting in smoother, softer and more manageable hair. It's formaldehyde free and formulated to work on all hair types.

My natural hair. My results.

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The good, the bad, the best in Keratin Treatments.

Keratin hair smoothing treatments have been popular for decades, providing de-frizzing effects and helping to achieve smoother, straighter hair.

However, some salon smoothing treatments give smooth results by using formaldehyde, a human carcinogen, to coat the hair. In recent years there was a push for formaldehyde free smoothing treatments in the salons.

Now you can get salon quality formaldehyde free smoothing results at home with Keratin Salon Direct!

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Keratin Salon Direct SMOOTH

Keratin Salon Direct FLAT IRON FREE EXPRESS

A full year of smooth, frizz-free manageable hair
Save $130 over single treament pricing with either KSD SMOOTH or FLAT IRON FREE EXPRESS

Not sure which formula is right for you?

Reviews from real users & professionals.

HUGE SAVINGS

I can't believe I saved so much $ doing it myself and it was so easy. This is definitely as good or better than what I've paid more than $250 for in the salon. I just LOVE it.

— Cindy L

PROFESSIONAL RESULTS

It's a great choice for the client who is used to a salon quality keratin treatment. It delivers smoother, softer, straighter more manageable hair.

— Franco Della Grazia

International Stylist, Salon Owner & Icon Behind The Chair Over 40 years as an industry brand leader and Educator globally

FRIZZ-FREE

My hair is a ball of frizz, I followed the directions exactly and I am stunned. It is a rainy, humid day and I don't look like an alpaca! Thanks so much.

— Amanda F

NO FORMALDEHYDE

It's something that can be done easily at home. It will reduce the amount of curl and eliminate frizz and NO formaldehyde. It's a win, win, for the industry and our guests.

— Anthony DeFranco

Anthony DeFranco Salon - One of the “Best of the Best” top 20 salons in New York

SALON QUALITY

Have to say it was very easy to do. My hair came out exactly the same as it does in my $300 Brazilian treatment at the salon.

— Julie M

SO EASY

I bought this and was a bit worried. I have had Japanese Thermal treatments that are very harsh. This was so easy to use. I did not have to use anything to straighten after the first washing. This saved me money, my hair looks great, and I will definitely buy again.

— Sharon C

LOVE IT

It actually worked! My hair feels and looks like I got it done at the salon. I saved $200 and 4 hours!

— Izra Z

SIMPLY THE BEST

Best thing that ever happened to my hair. Easy to apply and salon-quality results. ❤️❤️❤️

— Lisa D